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Keywords: Localization
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Journal Articles
International Journal of Retail & Distribution Management (2010) 38 (9): 677–697.
Published: 20 July 2010
... of the concept of localistation. Small to medium‐sized enterprises Retailing Globalization Localization Spain United Kingdom This paper presents the results of an exploratory study into the importance of the local, as represented by small retail outlets, to the economy in Seville (Spain...
