Keywords: Love brands
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
International Journal of Retail & Distribution Management (2013) 41 (11-12): 869–884.
Published: 15 November 2013
... goods and the US is the biggest luxury market in sales (Bain & Company, 2012). Also, this choice eliminates ethnocentrism regarding the perception of the target luxury brands and the target cities. © Emerald Group Publishing Limited 2013 Brand power Customer relationship Love brands...

or Create an Account

Close subscription notice
Close access options