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Keywords: Moderating effects
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Journal Articles
Journal Articles
International Journal of Retail & Distribution Management (2016) 44 (1): 4–21.
Published: 11 January 2016
... outcomes. © Emerald Group Publishing Limited 2016 Qualitative approach Customer experience Moderating effects Affective and cognitive responses Shopping mall characteristics The reduction in consumer spending, the increasing number of competing distribution channels and changes...

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