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Keywords: Omnichannel actions
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Journal Articles
International Journal of Retail & Distribution Management (2022) 50 (8-9): 1062–1094.
Published: 24 May 2022
... omnichannel strategies. Helen Cocco can be contacted at: h.cocco@ieseg.fr 19 10 2021 15 02 2022 07 04 2022 © Emerald Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Omnichannel actions Omnichannel typology COVID-19 pandemic Seamless...
