...@udel.edu © Emerald Group Publishing Limited 2008 Online operations Communities South Korea Networked computers are revolutionizing how people interact by offering a “virtual space” where people with common interests can communicate with each other electronically. Terms such as “virtual...

... Online operations Product attributes Kupiec and Revell (1998) find that speciality food customers appear to appreciate the individual and unique properties of artisan food, as well as its identifiable origin and more “intimate” relationship with the producer. The unique qualities of speciality...

... Electronic‐commerce Online operations Age groups Shopping Motives for shopping in traditional retail channels have long been a focus of consumer research. Babin et al. (1994) identified two dominant shopping motives: shopping for fun (hedonic) and shopping with a goal in mind...