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Keywords: Random forest model
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Journal Articles
International Journal of Retail & Distribution Management (2026) 54 (6): 689–702.
Published: 28 April 2026
... and risk-taking tendencies. Study outcome helps retailers to examine potential risks and resilience (in consideration with supply chain disruptions) to enhance e-consumer engagement (Jum'a et al., 2024). Retailing e-consumer buying behaviour Perceived risk Random forest model Artificial...

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