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Keywords: Reselling
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Journal Articles
International Journal of Retail & Distribution Management (2025) 53 (12): 1200–1215.
Published: 04 November 2025
...Junic Kim; Huan Meng Purpose This study explores the market dynamics of reselling platforms within the broader context of online retailing, focusing on how buyers and sellers interact in a two-sided market environment. The goal is to examine how buyers and sellers perceive and engage...
