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Keywords: Retail service quality
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Journal Articles
International Journal of Retail & Distribution Management (2014) 42 (6): 521–541.
Published: 03 June 2014
...Madhurima Deb; Ewuuk Lomo-David Purpose – The deployment of analytic hierarchy process (AHP) to help the retail industry to recognize which retail service quality (RSQ) dimensions require attention to create a sustainable competitive advantage. The purpose of this paper is to use a comparative...
