...Alisara Rungnontarat Charinsarn; Mbaye Fall Diallo; Christine Lambey-Checchin Purpose Retail store loyalty is essential to the survival and success of a retailer. The intangible benefits provided by the social exchange in-store influence the way consumers consider their relationships...

... Limited Licensed re-use rights only This research seeks to investigate how in-store mobile use affects store loyalty directly or indirectly via the mediation of store value and whether social influence moderates such relationships. Based on a sample of 862 actual customers from a market...

...Rita Coelho do Vale; Pedro Verga Matos Purpose The purpose of this paper is to understand the importance of private labels (PLs) offered by each retailer on store loyalty, combining different loyalty-driven factors and assessing the importance of PLs on different loyalty stages – attitudinal...