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Keywords: Sustainable luxury
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Journal Articles
International Journal of Retail & Distribution Management (2025) 53 (10-11): 1025–1039.
Published: 30 September 2025
... develop authentic narratives to communicate CSR, enhancing BH and perceived well-being. Originality/value Theoretically, this pioneering study underscores the pivotal role of advanced technologies as brand-level sustainable initiatives and introduces BH into the sustainable luxury discourse...
Includes: Supplementary data
