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Keywords: Sustainable retail space
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Journal Articles
International Journal of Retail & Distribution Management (2024) 52 (13): 31–46.
Published: 19 June 2024
... how ISQ affect the immersion in shopping messages differently depending on the website technology types. Through the comparative experiment of 3D VR store and traditional catalog-type 2D, this study is to show empirical evidence for the new sustainable retail spaces that the fashion industry can offer...
