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Keywords: COVID-19
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Journal Articles
IIMBG Journal of Sustainable Business and Innovation (2023) 1 (2): 114–131.
Published: 13 November 2023
... users is not moderated by the consumers' VC. Practical implications The study contributes by shedding light on the variables that affect Indian OFD users' BIs after the coronavirus disease 2019 (COVID-19) pandemic era and mass immunisation and whether VC has a role to play in affecting consumer...

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