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Keywords: Experimentation
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Journal Articles
International Journal of Social Economics (2012) 39 (5): 342–356.
Published: 06 April 2012
.... Design/methodology/approach The argument focuses on the interplay between social norms, their psychological enforcement mechanism (cognitive dissonance) and context effects. Drawing on findings from both (social) psychology and experimental economics, it emphasises the relevance of social norms...
