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Keywords: Methodenstreit controversy
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Journal Articles
International Journal of Social Economics (2017) 44 (2): 169–180.
Published: 13 February 2017
... rationality Commodified Firm (goods) centric Heuristic capacity Means rationality Methodenstreit controversy The creation of value is the core purpose and central process of economic exchange (Vargo et al., 2008 , p. 146). Vladimir Zwass, distinguished Professor of management...

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