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Purpose

This concept paper aims to discuss the effects of network hospitality on women empowerment in the city of Kuala Lumpur.

Design/methodology/approach

This paper uses a qualitative approach to analyse women engaged in Airbnb activity as hosts or guests.

Findings

Findings show new types of entrepreneurs, hospitality services, and socio-cultural expectations under this change.

Originality/value

The recent growth of Network Hospitality platforms such as Airbnb around the world has generated multiple impacts on urban destinations worldwide. Network hospitality is transforming the way tourism is produced and consumed. Several studies have analysed the impact of network hospitality on destinations’ accommodation and housing markets, the gentrification effects and users’ experience. However, studies on the social impacts of Airbnb in developing economies remain scarce. Network hospitality is creating entrepreneurship and mobility opportunities for women. In the case of Malaysia, there is a noticeable empowerment trend of women through network hospitality.

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