...Ayush Guleria; Richa Joshi; Mohd. Adil Purpose This study aims to examine the impact of the structural linkages between memorable tourism experiences, destination attachment, tourists’ satisfaction and customer-based destination brand-equity on tourists’ storytelling intentions. Design...

... premises of stimulus-organism-response theory were used to provide additional insight into the impact of film- and heritage-induced images, and tourists’ perceived authenticity, destination attachment and heritage conservation intention. Design/methodology/approach The authors tested the hypotheses using...

...Ashutosh Pandey; Rajendra Sahu Purpose This paper aims to empirically investigate the relationship between service quality (SQ) in heritage tourism, destination attachment (DA), and electronic word-of-mouth (eWOM) intention. Design/methodology/approach This study followed cross-sectional...

... experience. The aim is to establish the relationships between experience, satisfaction, destination attachment, and word-of-mouth. Design/methodology/approach The paper presents a rich literature review on experience concept and its consequences. Besides, a quantitative study was conducted among tourists...