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Keywords: Destination marketing organizations
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Journal Articles
International Journal of Tourism Cities (2020) 6 (4): 1045–1068.
Published: 09 October 2019
.../methodology/approach The content of 20 Egyptian destination marketing organization (DMO) websites was subject to a content analysis. A checklist was developed based on literature analysis. The frequencies of information related to food culture and cuisine marketing were tallied, followed by a qualitative...
Journal Articles
International Journal of Tourism Cities (2016) 2 (1): 94–102.
Published: 08 February 2016
... destination marketing. 2016 Destination marketing Differentiation Competitive advantage Paradigm Destination marketing organizations I gotta talk honest […] we have a big problem […]. We did an experiment in our offices a couple of weeks ago […]. We cut out the ads for every...
