... Chile Survey research Experience Wine industry Women Emerging economies Social cognitive theory While the socioeconomic impact of the wine industry is undeniable (Wine Institute , 2016, 2018), several areas of concern still need to be addressed, one of which considers the presence, role...

... of these two measurement instruments developed from a North American context but applied in culturally dissimilar contexts. Design/methodology/approach In total, 69 CEO and Marketing Managers, representing approximately one quarter of the total number of wineries in Chile, completed a face‐to‐face survey...

...Martin H. Kunc Purpose The number of wine tourists in Chile is still small even though investment in infrastructure, like cellars and wine routes, has been made in the last five years. A question is important to be answered at this point: is there a market for wine tourism in Chile, did...

...Tim Knowles; Alejandra Garces; Ignacio Espinosa This paper explores nine wine zones of Chile based on the country's appellation of origin legislation. In pursuing this discussion, two key themes emerge: the influence of rainfall and temperature. It is these two themes that dictate the suitability...

... Egan, Senior Lecturer in Business Economics, Centre for Hospitality Management, Sheffield Hallam University, and Alison Bell, Senior Lecturer, School of Sport and Leisure Management, Sheffield Hallam University Introduction By the beginning of the 21st century, Chile, along with the other "New World...

...Tim Knowles; Liz Sharples This paper charts the history and development of Chilean wines. The incredible growth of Chile's wine output is a textbook example of how aggressive private enterprise can combine with enthusiastic government backing. In 1988, Chile shipped 185,630 hectolitres abroad...

..., the central arguments of selected writers about global brands, their standardisation, adaptation and customisation processes will be analysed. The second part of this paper will illustrate the changes in the global wine industry, the general situation of Chile in this sector, as well as the situation...

...Liz Sharples This paper examines the development of Wine Tourism in the country of Chile. In particular it looks at the different approaches that are being adopted by both private and public organisations in Chile, in order to promote the country to the ‘Wine Tourist’, as both an attractive holiday...