Keywords: Customers
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Journal Articles
International Journal of Wine Business Research (2007) 19 (3): 207–215.
Published: 28 August 2007
...J.E. (Joe) Barth Purpose The purpose of this paper is to show that new‐style retail wine stores with features such as tasting rooms, lecture theatres and demonstration kitchens used to educate and engage customers have better retail efficiency than old‐style stores. Design/methodology/approach...
Journal Articles
International Journal of Wine Business Research (2007) 19 (2): 90–97.
Published: 12 June 2007
...J.D. Pratten; C.J. Lovatt Purpose The aim of this paper was to outline the changes in the 20th century public house, where the simultaneous development of pub products and facilities and a changing environment have encouraged a growth of the female customer. Design/methodology/approach...
Journal Articles
International Journal of Wine Marketing (1995) 7 (1): 46–52.
Published: 01 January 1995
...Eliades Christos The pub industry has undergone several changes to its focus and thus transformed itself from a beverage operation to a food and beverage operation. The article seeks to examine these changes in terms of food quality, management skills, service and customers. The article outlines...

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