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Keywords: Emotions
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Journal Articles
International Journal of Wine Business Research (2025) 37 (1): 134–158.
Published: 20 December 2024
...Prosper Bangwayo-Skeete; Ryan W. Skeete Purpose Aficionados of wine festivals, a component of wine tourism experience, engage in vigorous online discussions that influence fellow travelers’ purchase behaviors. This study aims to delve into these overlooked discussions, identifying emotions, topics...
Journal Articles
International Journal of Wine Business Research (2020) 32 (2): 181–201.
Published: 03 October 2019
...Jorge Pelegrín-Borondo; Ruben Fernández Ortiz; Lino Meraz-Ruiz Purpose This study aims to compare the influence of emotions produced by the wine and the winery visit on wine purchase intent at two destinations with different cultural views (old and new wine worlds). Design/methodology/approach...
