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Keywords: Green competitive advantage
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Journal Articles
International Journal of Wine Business Research (2025) 37 (3): 523–542.
Published: 24 March 2025
...Joaquín Martínez-Falcó; Javier Martínez Falcó; Eduardo Sánchez-García; Bartolomé Marco-Lajara Purpose This research aims to explore the influence of the Wine Tourism (WT) development on the Green Competitive Advantage (GCA) of Spanish wineries, as well as the role of Green Knowledge Management...
