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Keywords: Green entrepreneurial orientation
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Journal Articles
International Journal of Wine Business Research (2025) 37 (3): 523–542.
Published: 24 March 2025
... (GKM) and Green Entrepreneurial Orientation (GEO) on this main linkage. Design/methodology/approach This research formulates a theoretical model and then examines it through structural equation modeling, based on data collected from 196 wineries in Spain, compiled during the period from September...
