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Keywords: Lexical analysis
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Journal Articles
International Journal of Wine Business Research (2018) 30 (4): 394–409.
Published: 19 November 2018
.... Design/methodology/approach Text data are collected from 250 websites that promote wine tourism in five different countries’ winescapes. Lexical, regression and hierarchical clustering analyses are used. Findings Lexical analysis using DICTION can distinguish among websites from different countries...
