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Keywords: Red wine
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Journal Articles
International Journal of Wine Business Research (2022) 34 (4): 523–541.
Published: 27 January 2022
... tourism Surveys Wines Survey research Qualitative Red wine Alcoholic drinks Wines and spirits The aim of this study is to investigate the influence of atmosphere on consumer emotions and wine purchasing behaviours to assist winery management with the development and communication...
Journal Articles
International Journal of Wine Business Research (2018) 30 (1): 96–116.
Published: 12 March 2018
... Export Product attributes Australian wine Red wine Retail choices Retail prices UK market Hedonic pricing has largely been used in economics literature as a theoretical means to examine consumer preferences for different product attributes. The idea that consumers value attributes...
