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Keywords: Semi-guided interviews
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Journal Articles
International Journal of Wine Business Research (2021) 33 (2): 176–196.
Published: 28 August 2020
..., which averaged 40 min each, were recorded and fully transcribed. Following our initial analysis of the field data, we realised that a more in-depth approach was needed. Table 2. Profile of professional interviewed for the semi-guided interviews Respondents Respondent’s role/job Type...
