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Keywords: Social networking sites
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Journal Articles
Luxury wine brand visibility in social media: an exploratory study
Available to Purchase
International Journal of Wine Business Research (2011) 23 (1): 21–35.
Published: 22 March 2011
... brand, but the other brand will still get a score of ten for having some photos rather than getting zero. © Emerald Group Publishing Limited 2011 Wines Brand management Social networking sites In mid‐May 2010, the BBC reported that the video hosting site YouTube was getting more...
