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Keywords: Spanish Wine Production
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Journal Articles
International Journal of Wine Marketing (1993) 5 (1): 5–22.
Published: 01 January 1993
... makers are presented and analyzed. Finally, a four step action program is outlined that is intended to give Spanish makers their best chance of surviving these new market conditions. © MCB UP Limited 1993 Business Strategy Worldwide Wine Consumption Trends Spanish Wine Production Changing...
