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Keywords: Symbolic value
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Journal Articles
International Journal of Wine Business Research (2022) 34 (2): 190–211.
Published: 17 September 2021
...Deonir De Toni; Rogério Pompermayer; Fernanda Lazzari; Gabriel Sperandio Milan Purpose The symbolic value of wine is a relevant research topic and raises the interest in studies in both the enological and market areas. In this context, this study aims to understand the role of the symbolic value...
