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Keywords: Viniculture
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Journal Articles
Cyprus Wine: Another Perspective — A Product‐based Marketing Analysis
Available to Purchase
International Journal of Wine Marketing (1993) 5 (1): 75–88.
Published: 01 January 1993
... and marketeers. Based on more than a year's study and marketing at all levels, he concludes that the Cyprus industry really has reached the cross roads and proposes some of the directions it should take. It must move quickly and positively. © MCB UP Limited 1993 Cyprus Viticulture Viniculture...
