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Journal Articles
International Journal of Wine Business Research 1–23.
Published: 01 May 2026
... characteristics, although important for modern wine marketing, were less emphasised. Research limitations/implications The present study has some limitations. The first is that we conducted a case study and the results refer to the Etna DOC area and are not generalisable. The main limitation...
Journal Articles
International Journal of Wine Business Research (2025) 37 (4): 620–639.
Published: 02 December 2025
...Riccardo Saracino; Stefano Corsi; Chiara Mazzocchi Purpose This study aims to examine how restaurant features, particularly wine list elements like prices and origins, influence ratings for Michelin Guide restaurants. Design/methodology/approach Data from 555 Italian Michelin Guide restaurants...
Journal Articles
Journal Articles
International Journal of Wine Business Research (2025) 37 (1): 87–112.
Published: 06 November 2024
... and constraints associated with a territorial sustainability certification in the wine industry. Design/methodology/approach Focusing on wine producers from the Romagna Consortium (Italy), the research explores the influence of firm characteristics on sustainability attitudes and explores the Consortium...
Includes: Supplementary data
Journal Articles
International Journal of Wine Business Research (2025) 37 (2): 293–314.
Published: 01 October 2024
...Dingkang Peng; Chia-Hsing Huang Purpose This paper aims to explore the hierarchy of motivations behind Chinese young wine consumers’ wine-purchasing behavior. Design/methodology/approach This study used a random and snowball sampling technique to collect data from Chinese young wine consumers...
Journal Articles
International Journal of Wine Business Research (2023) 35 (2): 189–211.
Published: 13 September 2022
...Juan M.C. Larrosa; Emiliano M. Gutiérrez; Gonzalo R. Ramírez Muñoz de Toro; Juan I. Uriarte Purpose The purpose of the study is to investigate micro determinants for dynamic wine pricing in Argentina. We test whether attributes and time affect the price rate of change. The rate of change...
Journal Articles
Journal Articles
International Journal of Wine Business Research (2022) 34 (3): 447–465.
Published: 03 February 2022
...Cornelia Staub; Michael Siegrist Purpose The purpose of this research paper was to examine difficulties that consumers have when choosing wine in a restaurant and whether structuring a wine list according to taste rather than origin facilitates decision-making. Design/methodology/approach...
Journal Articles
International Journal of Wine Business Research (2022) 34 (4): 523–541.
Published: 27 January 2022
...Anne-Marie Sassenberg; Cindy Sassenberg; Claudia Sassenberg; Marie Heneghan Purpose The aim of this study is to investigate the influence of atmosphere on consumer emotions and wine purchasing behaviours to assist winery management in the development and communication of a strong positioning...
Journal Articles
International Journal of Wine Business Research (2022) 34 (4): 469–494.
Published: 25 January 2022
...Valsaraj Payini; Jyothi Mallya; Senthilkumaran Piramanayagam Purpose Wine consumption among women in India is gradually increasing on the back of several factors such as increased urbanization, higher disposable income, rising affluence of the people, exposure to new cultures and a gradually...
Journal Articles
International Journal of Wine Business Research (2022) 34 (4): 495–522.
Published: 13 January 2022
...Martinette Kruger; Adam Viljoen Purpose This study aims to identify the preferences of wine consumers based on age cohorts to identify differences in consumption from a developing country perspective, with a predominantly younger population, to determine wine consumption longevity. Design...
Journal Articles
International Journal of Wine Business Research (2022) 34 (3): 427–446.
Published: 05 January 2022
...Ana Laura Hernández; Silverio Alarcón; Lino Meraz Ruiz Purpose This paper aims to offer an experiential segmentation based on the analysis of comments from wine tourists from different Mexican wine regions, using netnography as a data collection and analysis tool. Design/methodology/approach...
Journal Articles
Journal Articles
International Journal of Wine Business Research (2022) 34 (2): 257–277.
Published: 11 November 2021
...Maja Uhre Pedersen; Paul Sharp Purpose The purpose of this paper is to provide an empirical investigation of the idea that imperfectly informed consumers use simple signals to identify the characteristics of wine, for example, the geographical denomination. The reputation of a denomination...
Journal Articles
Journal Articles
Journal Articles
Journal Articles
International Journal of Wine Business Research (2022) 34 (1): 86–111.
Published: 17 August 2021
...Kathleen Kelley; Marielle Todd; Helene Hopfer; Michela Centinari Purpose This study aims to characterize several wine consumer segments who were “likely” to sample (i.e. taste before purchasing) wine from vineyards using cover crops, a sustainable production practice that reduces herbicide...
Journal Articles
International Journal of Wine Business Research (2022) 34 (1): 19–36.
Published: 09 July 2021
...Valsaraj Payini; Kartikeya Bolar; Jyothi Mallya; Vasanth Kamath Purpose This study aims to identify and validate the different clusters of wine festival visitors based on their hedonic motivation. Further, this study also sought how identified clusters were different in terms of perceived value...
Journal Articles
International Journal of Wine Business Research (2022) 34 (2): 157–172.
Published: 19 May 2021
...Michael Santos; Vincent Richman; Aidong Hu Purpose Does it make economic sense to invest in winery startups with high land prices? This paper aims to apply a capital budgeting analysis for a startup project to investigate the role of land prices in the decision-making of a wine entrepreneur...

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