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1-7 of 7
Keywords: competitive advantage
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Journal Articles
A managerial survey to discuss wine business models
Available to Purchase
International Journal of Wine Business Research (2021) 33 (1): 102–117.
Published: 15 June 2020
...-use rights only Competitive strategy Surveys United States of America Wines Spain Critical success factors Survey research Environment Business models Competitive advantage Competitive environment The wine sector is an important agribusiness activity for each region where...
Journal Articles
Cluster resources and competitive advantage: A typology of potentially strategic wine cluster resources
Available to Purchase
International Journal of Wine Business Research (2013) 25 (4): 267–284.
Published: 04 November 2013
...Jaime Evaldo Fensterseifer; Jean-Louis Rastoin Purpose – This paper aims to analyse the potential contribution of cluster-generated resources to the competitive advantage of firms located in it and proposes a typology for wine cluster resources. The basic premise is that the process...
Journal Articles
Environmental strategy: does it lead to competitive advantage in the US wine industry?
Available to Purchase
International Journal of Wine Business Research (2012) 24 (2): 115–133.
Published: 01 June 2012
...Hervé Remaud; Thomas Atkin; Armand Gilinsky, Jr; Sandra K. Newton Purpose The purpose of this paper is to investigate and compare the perceptions of competitive advantage (cost leadership, differentiation, and performance) of those wineries which have implemented a clear business case...
Journal Articles
The emerging Brazilian wine industry: Challenges and prospects for the Serra Gaúcha wine cluster
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International Journal of Wine Business Research (2007) 19 (3): 187–206.
Published: 28 August 2007
... the analysis draws on the notion of cluster and its role in the creation of sustainable competitive advantages, with special emphasis on cooperative actions that enhance learning and innovation within the cluster. Findings In spite of several weaknesses of the industry and of the challenges posed...
Journal Articles
National Competitive Advantage as the Context for Marketing Strategy: An Empirical Study of the New Zealand Wine Industry
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International Journal of Wine Marketing (2004) 16 (1): 36–52.
Published: 01 January 2004
...Phil Bretherton National competitive advantage is a model which is widely taught in business schools but there has been limited research into its usefulness for managers and policy makers in particular economies and industries. This research looks at New Zealand, and in particular its wine industry...
Journal Articles
Competing in the US Wine Market: Australian Imports and Tasting Scores
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International Journal of Wine Marketing (2001) 13 (2): 32–42.
Published: 01 February 2001
...Robert Eyler American wineries have taken marketing steps toward attracting consumers. They employ tasting scores to augment and solidify market share. According to Oster (1999) and Porter (1985), competitive advantage comes from either cost advantages or product differentiation. American wineries...
Journal Articles
The UK Market for Portuguese Table Wines: A Structural Analysis
Available to Purchase
International Journal of Wine Marketing (1996) 8 (2): 5–15.
Published: 01 February 1996
.... It was found that Portugal's traditional source of competitive advantage, low costs as a consequence of low wages, has been eroded. The absence of any other cost advantage, low investment in products and markets and a lack of scale economies are exacerbated by production‐led convictions that Portuguese wine...
