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The 41st INTERNATIONAL MOTOR EXHIBITION, more generally known as the Motor Show, opens at Olympia on Wednesday, October 17th and will be officially opened on that day by The Prime Minister, The Rt. Hon. Sir Anthony Eden, K.G., M.C., M.P. The 540 exhibitors include 57 car manufacturers. Cars made in U.S.A., Canada, France, Germany, Sweden, Italy and Czechoslovakia will be seen. The groundfloor layout has been adjusted this year to bring the Caravan Section together. Other sections in addition to the cars themselves, include Coachwork, Accessory and Component, Tyres, Motor Boat and Marine, Transport Service Equipment, Trade Association Press, Information, etc.

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