E‐business success at Intel: an organization ecology and resource dependence perspective

Electronic business (e‐business) today plays a major role in the world economic growth, thanks to the rapid advance in information technology. Recent estimates from Forester Research show that by 2003 the value of e‐commerce of US and Europe will reach US$3 trillion, the number of households in the USA that have PCs will reach 64 million, those that have access to the Internet will reach 60 million, and the number of mobile phones will reach 69 million. There are many spectacular successful e‐businesses but there are also numerous failures. Presents a study of e‐business success at Intel Corp. Intel reached $1 billion value in e‐business in its first month of deployment in July 1998. For the year of 2000, Intel’s profits climbed to $10.5 billion to become the fifth most profitable company in the USA, up from the eighth rank last year. Concludes with lessons learned and success factors.