Re‐engineering life‐cycle management of products to achieve global success in the changing marketplace

Today, most companies are under extreme pressure to develop products within time periods that are rapidly shrinking. As markets change so do the requirements. The immediate effect of changing requirements and players keeping the process intact is the lengthening of product development efforts. Life‐cycle management means “managing process” for systematically incorporating a new product family or a new technology, handling continuity, and a revision‐type product change. Describes the differences in management styles for both Japanese and UK companies. Enumerates the better ways of redistributing the life‐cycle efforts in product development without exceeding the original cycle time.