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Keywords: Advice
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2019) 119 (2): 397–411.
Published: 21 September 2018
...Daniel Belanche; Luis V. Casaló; Carlos Flavián; Miguel Guinalíu Purpose With social exchange theory as a basis, the purpose of this paper is to seek a better understanding of advice processes in online travel communities, which offer crucial advice for travelers’ decisions. It also predicts...
