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Keywords: Buyer-seller relationship
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2018) 118 (8): 1695–1710.
Published: 07 August 2018
.... 29 No. 1 , pp. 65 - 75 . Cannon , J.P. and Perreault , W.D. (1999), “ Buyer-seller relationships in business markets ”, Journal of Marketing Research , Vol. 36 No. 4 , pp. 439 - 460 . Cao , Q. , Gan , Q. and Thompson , M.A. (2013), “ Organizational adoption...
