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Keywords: Competitive capability
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Journal Articles
Industrial Management & Data Systems (2012) 112 (5): 729–747.
Published: 18 May 2012
... that meet individual customer needs at a reasonable cost, compared with that of the mass production system (da Silveira et al., 2001). © Emerald Group Publishing Limited 2012 Manufacturing strategy Competitive capability Time‐based competition Mass customization China Strategic...

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