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Keywords: Consumption risk
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2023) 123 (11): 2882–2908.
Published: 19 September 2023
... of consumers' trust incongruence on continuance intention, and to further elucidate the moderating influence of transaction and consumption risks on this relationship. This paper aims to discuss the aforementioned objectives. Design/methodology/approach This study collected data through an online survey...
