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Keywords: Diffusion of innovations
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2018) 118 (2): 480–498.
Published: 12 March 2018
... for understanding consumers’ value perceptions as related to remanufactured products. Design/methodology/approach Diffusion of innovation theory and customer perceived value literature help form the theoretical model, which is tested empirically using survey data of consumers. Structural equation modeling...
Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2014) 114 (9): 1438–1452.
Published: 07 October 2014
... underscores the goal of gamification. Diffusion of innovations S-curve Gamification Frequency of citation Network citation analysis © Emerald Group Publishing Limited 2014 Dr Alex Koohang can be contacted at: alex.koohang@mga.edu The first search for titles...
