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Keywords: Diffusion stages
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2017) 117 (8): 1761–1776.
Published: 11 September 2017
... and usefulness, and the relationship between perceived risk and usefulness. Also, it is unclear whether there is a difference in the acceptance intention among users across different diffusion stages of this innovation. The purpose of this paper is to investigate the role of positive emotion in consumer...
