Keywords: Donation crowdfunding
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Journal Articles
Industrial Management & Data Systems (2019) 119 (7): 1515–1534.
Published: 02 September 2019
... to predict individuals’ intentions toward donation crowdfunding in China. Design/methodology/approach Structural equation modeling is used to analyze the data collected from China. Findings The results indicate that the self-identity and social identity collectively or separately mediate the effect...

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