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Keywords: Engagement theory
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Journal Articles
Effective use of peer-to-peer accommodation platform: the role of ICT service innovation and consumer engagement
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Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2025) 125 (6): 2206–2241.
Published: 01 May 2025
...Qianwen Yang; Xiang Gong; Ruihe Yan Purpose Despite rapid advancements in information and communication technology (ICT) service innovations, many peer-to-peer accommodation (PPA) platforms struggle to quickly translate these innovations into effective use (EU). Drawing on engagement theory, we...
