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Keywords: Gaming experience
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2022) 122 (1): 215–234.
Published: 27 October 2021
... of the paper is to examine how gaming experience and gaming intensity moderate the impact of flow on online gamer loyalty. Design/methodology/approach In the paper, the hypotheses were tested using responses from 273 gamers. Findings The findings show that flow and gaming experience positively impact...
