... of selecting the governance mode between e‐collaboration and arm's‐length relationship, and that an intention to e‐collaborate moderates the governance mode choice. Originality/value Testable propositions are offered to examine the proposed relationships in the framework. The paper concludes by suggesting...

... be a significant investment in asset specificity, for example, the development of an EDI system. © MCB UP Limited 2001 Electronic commerce Culture China Governance Coordination Costs Advances in information technology have popularised electronic commerce (EC), both as a tool...