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Keywords: Mixed methods
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Journal Articles
Conceptualization of privacy concerns and their influence on consumers’ resistance to AI-based recommender systems in e-commerce
Available to Purchase
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2025) 125 (5): 1844–1868.
Published: 24 March 2025
.../methodology/approach A mixed-methods approach is used. Study 1 identifies the context-specific privacy concerns related to the AIRS in e-commerce by interviewing 23 consumers. Study 2 examines the influence of context-specific privacy concerns on consumers’ resistance to the AIRS in e-commerce by surveying...
Journal Articles
Overcoming the monetization challenge in freemium online games
Available to Purchase
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2019) 119 (6): 1339–1356.
Published: 26 July 2019
... 2019 31 05 2019 © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Monetization Mixed methods Online games Achievement orientation Social orientation The concept of community has been the subject of academic enquiry for many years...
