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Keywords: Norm activation theory
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Journal Articles
Moral beliefs versus moral emotions: customers' unethical behaviors in accommodation sharing
Available to Purchase
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems 1–23.
Published: 15 December 2025
.... Based on the norm activation theory, this study aims to examine how different types of punishment affect CUB in the shared accommodation context. Design/methodology/approach We conducted a scenario-based experiment (N = 194), in which participants were randomly divided into four groups...
Journal Articles
Moderating role of personal values on managers’ intention to adopt Green IS: Examining norm activation theory
Available to Purchase
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2017) 117 (3): 582–604.
Published: 10 April 2017
...Mohammad Dalvi-Esfahani; T. Ramayah; Azizah Abdul Rahman Purpose The purpose of this paper is to investigate the moderating role of the personal values on the antecedents of managers’ intention to adopt Green information system (Green IS) utilising the norm activation theory and the Schwartz’s...
