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Keywords: Physician-patient interaction
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Journal Articles
Do I comply with your suggestion or command? Exploring the persuasion effects of physicians’ expressions on online health platforms
Available to Purchase
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2026) 126 (2): 413–435.
Published: 03 July 2025
... on physicians’ responses. Second, by exploring the persuasive effects of both physician expressions on PCI, we introduce the persuasion theories to physician-patient context and provide novel insights into the physician-patient interaction. We also advance the understanding of patient health-related outcome...
