...Yang Zhou; Huifang Li; Pengzhen Yin Purpose This study investigates how online sellers can leverage platform-based technologies to mitigate product returns through the lens of affordance actualization theory. We conceptualize four categories of platform-based technologies and theorize how...

...Kamrul Ahsan; Shams Rahman Purpose This study conducts a systematic literature review of e-tail product returns research. E-tail product returns are essentially acquisition of products that have been sold through purely online or brick-and-click channels and then returned by consumer to business...