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Keywords: Service search experience
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Journal Articles
Journal:
Industrial Management & Data Systems
Industrial Management & Data Systems (2022) 122 (11): 2508–2539.
Published: 16 August 2022
... The findings unfold that these two distinct consumer experience, servicescape experience (i.e. perceived telepresence and perceived platform surveillance) and service search experience (i.e. perceived diagnosticity and perceived serendipity), are associated with MMC platform identity and consumer negatively...
