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Keywords: Signalling theory
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Journal Articles
Industrial Management & Data Systems (2016) 116 (8): 1656–1677.
Published: 12 September 2016
... asymmetries and signal credibility. Design/methodology/approach Drawing on signaling theory, the paper integrates past experiences of an outsourcing service supplier, information asymmetries, signal credibility, perceived service quality, and purchase intention into a model. Questionnaires were collected...

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